TLDR newsletters land in the inboxes of software engineers, engineering managers, and CTOs at Google, Microsoft, Meta, Shopify, and thousands more. We write the ad, manage the campaign, and send you the results.
The best developer tool marketers reach their audience through TLDR
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Dev for the engineering team. AI for the team building with models. Tech for everyone else in the room when the decision gets made.
Audience
TLDR's developer audience spans individual contributors to engineering leadership at companies of all sizes.
Full stack, frontend, and backend developers building products and evaluating dev tools daily.
Staff engineers, principal engineers, and tech leads designing systems and choosing frameworks.
Engineering managers, directors of engineering, and CTOs making build-vs-buy decisions for their teams.
Real results from companies running TLDR campaigns targeting software developers.
Read the full case study →“Those figures were obviously great indicators of success, but what we were also pleased to see was that we were reaching both net-new and existing customers. That tells me that we’re speaking not only to new audiences with TLDR, but we’re also reaching the audience we already have in a unique way and leading them to open a new opportunity.”
Read the full case study →“On the surface, newsletter sponsorships were a targeted distribution channel to share guides our team worked hard to create. The main goal was to get in front of developers and give them resources that built trust and ideally influenced them to consider Clerk for their build. We knew it helped drive traffic to our site, but directly attributable sign ups were rare.”
Read the full case study →TLDR allows us to connect with engineers who aren’t on social media…Our CTO reads TLDR but doesn’t scroll LinkedIn.
✅ Bottom of the newsletter
✅ Up to 30 words
✅ 1 CTA
✅ Middle of the newsletter
✅ Up to 50 words
✅ 2 CTAs
✅ Top of the newsletter
✅ Logo
✅ Up to 100 words
✅ 3 CTAs
Get in touch and we'll build a campaign tailored to your developer audience. Copywriting services and campaign performance reports included at no additional cost.
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